In spite of its importance, though, the software in the marketplace tends to lag far behind the state of technology. In fact, existing platforms for business intelligence rely for the most part on digital techniques which were first developed during the 1970s or even earlier.
Another shortfall lies in the fact that the virtual tools are far from easy to use. For this reason, the majority of employees are unable to exploit any features beyond the simplest functions.
On the upside, though, both of these limitations – namely, crudeness and gawkiness – may be tackled in parallel. The trenchant approach is to embed a greater level of intelligence into the software. In this way, the tools will be able provide more useful information to a larger throng of users.
If the platforms were to be upgraded and the functions expanded, then the tools could be deployed in far greater numbers. In that case, a conservative estimate of the potential would be an upsurge of an order of magnitude in the number of users as well as the revenues for the marketplace.
This article presents a cogent approach for building the next generation of digital tools. Once the basic functionality is revamped, the adept software will go a long way toward realizing the full potential of business intelligence software.
More on Leadership in Business Intelligence Software.
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